Giesle Monteiro unveiled Movil mobiles at New Delhi on December 22,2009.

Bling telecom, a Private Limited Company today rolled out its new brand Movil  in the market and introduced an array of designer phones in the mid and high end segment for GSM and CDMA technologies. The Occasion was flagged off with the unveiling of Mobiles by Mr.Rajiv Khanna, Chairman of Movil Mobiles and Brazilian Beauty Giselle Monteiro.

Designer phones:

Movil’s array of designer phones launched included the rough and tough water resistant MA1 with toughened body power packed with features such as: Battery life of 1000mAh, superb Camera, MP3 and Mp4, flash card slot and dual card standby. The other models launched were V1c, a low end multi-media CDMA device with MP3 player, MT1, a dual SIM phone with 3 mega pixel camera, 3D motion sensor, and MP3/MP4 player as well as MCI, a multi media device with dedicated music keys.

Brand ambassador of Movil phones, Giselle stated Mr.Khanna, “Giselle personifies our brand perfectly. She is young and stylist with universal appeal.” Talking about the features of the Movil Phones, she added, “Some of these phones are water-proof and shock-proof apart from the fact these are affordable also.”

Sunil Sethi, a personality from FDCI flashed some lights on Movil features,” For me this is a great phone with fashion colors like green with 16 hrs. of talk-time. I love this phone as I have to communicate more and more in my profession.”

The entire range of Movil mobiles comes in trendy colors for the youth in addition to 3.5 mm jack for the music lovers even for the entry level phones. The price range of Movil Mobiles starts from Rs. 2000/- to 10,000/- onwards. A direct retail model for the distribution of mobile phones will be adopted with a target of 1.5 million phones by the financial year 2010.

The company will launch a separate brand “BLING” for the growing CDMA open market.

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